What Is CTA in SEO: A Complete Guide to Boost Engagement
Call-to-action (CTA) is a term that frequently pops up in marketing discussions, especially when talking about SEO. But what exactly is a CTA, and why does it matter so much? Simply put, a CTA is a prompt on a website that tells the user to take some specified action. From "Buy Now" to "Subscribe," these little phrases pack a powerful punch in guiding user behavior and boosting engagement.
