spencer lanoue

Spencer Lanoue

Content writer

Latest articles

How Google Evaluates SEO: Key Factors You Need to Know

When it comes to SEO, it feels like Google is the wizard behind the curtain, pulling the strings and controlling the search engine stage. Yet, understanding how Google evaluates your SEO efforts can seem like decoding a magical spell. But fear not, because today we'll break it down in a way that feels more like chatting with a friend over coffee than reading a textbook.

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What Is Otto SEO: Explore Its Impact on Digital Marketing

In the ever-busy world of digital marketing, new concepts and strategies pop up frequently, each promising to be the next big thing. One such concept that's been gaining traction is Otto SEO. It's a term that may sound unfamiliar to some, but as we unravel it, you'll see why it's becoming a hot topic among marketers.

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How to Read SEO Quake Results: A Beginner's Guide

Search engine optimization can feel like a tricky maze at times. You’ve got keywords, backlinks, meta tags, and a whole host of other terms that can sound a bit like a foreign language. Enter SEO Quake, a browser extension that can help make sense of it all. But, once you’ve installed it, how do you actually read the results it gives you? Don’t worry, I’ve got you covered.

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Cost Guide: How Much to Invest in SEO for Your Website

When it comes to boosting your website's presence on Google, SEO is the name of the game. A well-planned SEO strategy can drive traffic, increase visibility, and ultimately enhance your business growth. But here's the million-dollar question: how much should you actually invest in SEO for your website?

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Bradley Benner's Proven Techniques: How to Master SEO Basics

SEO can seem like a mysterious art form shrouded in complexity, but it really boils down to a few basic principles. If you're eager to get your website noticed by search engines and, ultimately, your target audience, you’re in the right place. Bradley Benner has shared some fantastic insights into how you can get started with SEO, and today, we'll walk through these ideas step-by-step.

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How to Leverage SEO for Business Growth: A Complete Guide

SEO might sound like one of those techy buzzwords that’s hard to wrap your head around, but it’s really just about getting your business noticed online. If you've ever wondered how to get your business to pop up on Google when someone searches for what you offer, you're in the right place. SEO is all about making your website more appealing to search engines, and in turn, to potential customers.

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How to Optimize SEO for Your Computer Repair Business

Running a computer repair business is no small feat, especially when you're trying to stand out in a crowded marketplace. So, how do you ensure that your potential customers find you before they find your competitors? The answer lies in optimizing your SEO. By fine-tuning your online presence, you can attract more local clientele and grow your business exponentially.

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Why Alt Text Matters for SEO: Boosting Image Discoverability

Hey there! Ever wondered why those little descriptions under your images matter so much? Yep, I’m talking about alt text. It might seem like a small detail, but it packs a punch in the world of SEO and discoverability. Whether you’re a blogger, a business owner, or just someone curious about how to make your content shine, understanding alt text can be a game-changer.

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How to Effectively Promote Content for SEO in 2025

SEO can feel a bit like a puzzle sometimes, can't it? As we look toward 2025, promoting content effectively for SEO is becoming both increasingly vital and somewhat tricky. With ever-evolving algorithms and new digital trends, understanding how to make your content stand out is no small feat.

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How to Identify the First Key Step in SEO Success

SEO can often feel like a complex puzzle with many pieces. However, figuring out where to start can make the process much more manageable. The first key step in SEO is understanding your target audience and identifying the right keywords they’re searching for. This foundational step sets the stage for everything else you do in SEO.

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How to Optimize SEO for Your Contact Page: A Complete Guide

Optimizing your contact page for SEO might not be the first thing that comes to mind when you're thinking about search engine rankings. However, this often-overlooked page can play a significant role in how search engines perceive your website. The goal is to make it not just a hub for communication but also a tool for improving your site's overall visibility.

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Understanding Off-Page SEO Writing: Boost Your Website's Authority

When it comes to SEO, most people first think about keywords, meta tags, and all those on-page elements. But there's another side to SEO that's just as important, if not more so, in establishing your site's authority—off-page SEO. If you're scratching your head wondering what off-page SEO even is, you're not alone. It's the behind-the-scenes magic that helps your website climb the ladder of search engine rankings.

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How to Globally Redirect HTTP to HTTPS for Better SEO

It's no secret that the internet has become a bit like the wild west when it comes to data security. As more and more of our lives move online, the need for secure connections becomes increasingly important. This is where HTTPS comes into play, ensuring that the data exchanged between your website and its users is encrypted and safe from prying eyes. But did you know it also plays a vital role in SEO? That's right—search engines like Google prefer secure sites, and making sure your site is HTTPS can lead to better rankings.

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How Long Should You Hire an SEO Company for Maximum Impact

Hiring an SEO company can feel a bit like embarking on a long road trip. You know your destination: more traffic, better rankings, and ultimately, increased revenue. But figuring out how long you should keep this partnership going can be tricky. Is it a short sprint, or are we talking a marathon here?

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SEM, SEO, PPC, SMM: Understanding Key Digital Marketing Terms

Digital marketing can sometimes feel like learning a new language. With so many acronyms flying around, it’s easy to get lost in the alphabet soup of SEM, SEO, PPC, and SMM. If you're new to these terms or just want a clearer understanding, you've landed in the right place.

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How to Implement SEO Keywords: A Step-by-Step Guide

SEO keywords are like the secret sauce that can make your website more discoverable online. But knowing which keywords to use and, more importantly, how to implement them effectively can feel like a bit of a puzzle. Whether you’re a seasoned marketer or a newbie just getting started, understanding how to weave these keywords into your content is crucial for driving traffic and engaging your audience.

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How to Conduct an SEO Site Audit with Alexa: A Step-by-Step Guide

Conducting an SEO site audit might seem like a huge task, but it doesn't have to be. With the right tools and a clear path to follow, you can make sense of it all without feeling overwhelmed. Today, we're going to talk about how you can use Alexa to perform a thorough SEO audit of your website.

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How to Ace Your SEO Interview: Proving Your Basic Skills

Preparing for an SEO interview can feel a bit like gearing up for a big game. You need to know the rules, understand the plays, and be ready to showcase your skills with confidence. Whether you're a seasoned professional or a newbie, proving your basic SEO knowledge is essential to landing that job.

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What Is an SEO Apprenticeship: A Beginner's Overview

SEO apprenticeships are a bit like those hidden gems in the world of digital marketing. They offer a fantastic opportunity for anyone looking to get a hands-on experience in SEO while learning the ropes from seasoned professionals. But what exactly is an SEO apprenticeship, and how can it set you on a rewarding career path in digital marketing?

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How to SEO Mybot: A Step-by-Step Guide for Beginners

SEO, or making sure your website shows up in search results, can feel like a mystery wrapped in an enigma for beginners. But if you're working with Mybot, you're in luck. Mybot is a handy tool that can streamline many of the tasks that come with optimizing your site for search engines. This guide will walk you through how to use Mybot to boost your site's SEO in a way that feels natural and manageable.

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How SEO for Law Firms Stands Apart from Other Industries

SEO can sometimes feel like a giant puzzle, and each industry has its own unique pieces to fit together. Law firms, in particular, have a whole different set of challenges and opportunities when it comes to SEO. If you're in the legal field, understanding how to optimize your online presence can make a huge difference.

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Determining Your Rates: How Much to Charge for SEO Content Writing

Setting rates for SEO content writing can feel like a tricky puzzle, especially if you're new to the game or trying to adjust your pricing strategy. You want to ensure you're charging what your work is worth, but without scaring off potential clients. Let's break it down step by step to help you find that sweet spot where your skills and time are valued, and your clients are happy too.

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Why Web Developers Must Understand SEO Basics

Web developers and SEO might seem like two separate worlds, but when you get down to it, they're closely linked. Imagine building a beautiful, functional website only to find out no one can see it. That's where SEO comes into play. It's not just about keywords and backlinks—it's a fundamental part of web development that ensures your hard work doesn't go unnoticed.

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How to Build SEO Traffic: A Step-by-Step Guide for 2025

Search engine optimization is like navigating a vast ocean—mysterious, sometimes daunting, but filled with potential. As we sail into 2025, understanding how to build SEO traffic becomes more crucial than ever. With search engines constantly evolving, businesses need to stay ahead to ensure their content reaches the right audience.

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Top SEO Tools for 2025: Find the Best Program for Your Needs

SEO tools are the unsung heroes of the digital marketing world. They help us understand what our audience is searching for, optimize our content to rank higher on search engines, and analyze our competition. As we step into 2025, the arena of SEO tools is more dynamic and promising than ever before. Whether you're a seasoned SEO expert or just starting out, finding the right tool can make a world of difference.

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