What Is Referral Traffic in SEO and Why It Matters
Referral traffic is one of those concepts in SEO that might seem a bit mysterious at first. You may have heard the term tossed around in marketing meetings or read about it in various SEO articles. So, what exactly is referral traffic, and why should you care? Simply put, referral traffic refers to visitors who come to your website from sources other than search engines. These sources could be anything from social media platforms to other websites linking to your content.
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