Spencer Lanoue

Content writer

Latest articles

Understanding Legal Writing, Copywriting, and SEO: A Comprehensive Guide

Legal writing, copywriting, and SEO—these are three unique styles of writing, each with its own set of rules and nuances. Whether you're drafting a legal brief, crafting a catchy ad, or optimizing content for search engines, understanding these writing styles can open up new possibilities for communication and persuasion. Let's take a closer look at how these writing forms differ from one another and how you can master them.

Why SEO Matters for Business Growth in 2025

SEO has been the backbone of digital marketing for years, and as we head into 2025, it's showing no signs of slowing down. Businesses, big and small, are constantly in a race to grab the attention of online users, and SEO is the tool that can get them to the finish line. But why exactly is SEO such a big deal for business growth?

How to Evaluate an SEO Company's Impact on Your Website

Choosing an SEO company is like picking a partner for a long hike—you need someone who knows the trails, understands your pace, and has a knack for navigation. But how do you know if they’re the right fit once the journey begins?

What Does SEO Accy Mean: Decoding the Term for Beginners

So you've come across the term SEO Accy and found yourself scratching your head, wondering what on earth it means. You're not alone. Many folks, whether they're newbies in the digital marketing world or seasoned pros, find themselves puzzled by the myriad of acronyms and jargon thrown around. But don't worry—I'm here to clear things up and guide you through the maze.

How to Prioritise SEO for Maximum Impact on Your Ecommerce Store

When it comes to running an ecommerce store, SEO isn't just a nice-to-have; it's a must-have. With thousands of potential customers searching online, you want your store to be the first thing they see. But where do you start? Prioritizing SEO can feel like a maze, but with a few strategic steps, you can boost your store's visibility and sales.

SEO Reputation Management: What It Is and How Brands Can Excel Online

Picture this: You’ve spent years building your brand, pouring your heart and soul into creating something truly unique and valuable. But in the vast digital sea, even a single negative review can create significant waves. Welcome to the world of SEO reputation management—a crucial element in maintaining your brand's online image.

What Is a SEO Optimized Article: A Guide for Content Creators

Writing for the web can feel like a never-ending puzzle, especially when it comes to making your content visible to the masses. One of the most critical pieces of this puzzle is understanding how to create SEO-optimized articles. But what exactly does that mean? Is it just about sprinkling a few keywords here and there, or is there a method to this madness?

How to Detect Negative SEO: A Step-by-Step Guide for Businesses

Negative SEO is like finding weeds in your garden when you're aiming for a lush, green lawn. It's the kind of threat that sneaks up on you, potentially harming your online presence and hard-earned rankings. But don't worry—detecting and dealing with negative SEO isn't an impossible task. Once you know what to look for, you can tackle it head-on.

How to Perform Search Engine Submission for SEO in 2025

Picture this: It’s 2025, and you’re ready to push your website to the front lines of search results. But how do you ensure that the search engines even know your site exists? That’s where search engine submission comes into play. This might sound like a relic of the past to some, but it’s still a relevant task for SEO enthusiasts aiming to get their content noticed.

What Is an SEO Proxy: Understanding Its Role in Digital Marketing

The world of digital marketing is a bustling, vibrant space where new tools and tactics emerge daily, all promising to give you an edge over the competition. Among these, SEO proxies are gaining attention for their unique role in optimizing online visibility. But what exactly is an SEO proxy, and how does it fit into your digital marketing strategy?

How to SEO a Website: A Beginner's Guide to Boosting Visibility

SEO might sound like a mysterious art, but it's actually a set of practices you can learn to make your website more visible in search engine results. Whether you're running an online store, managing a blog, or building a brand, understanding SEO can boost your online presence significantly.

How to Use Surfer SEO Content Editor: A Step-by-Step Guide

Getting your content to rank high on search engines is no small feat. Enter Surfer SEO Content Editor, a tool designed to help you optimize your content in real-time as you write. If you’re looking to improve your SEO game and make your content shine, you’ve come to the right place. This guide will walk you through using Surfer SEO Content Editor like a pro, even if you’ve never used it before.

How Email Marketing Boosts Your SEO Efforts

Have you ever wondered how email marketing can actually give your SEO efforts a bit of a boost? It might seem like these are two separate worlds, but they can actually work together quite nicely. While email marketing is all about direct communication with your audience, SEO focuses on getting found by people who might not know about you yet. When these strategies join forces, they can create a powerful combination that helps your business get noticed.

What Is Longtail SEO: A Simple Explanation for Beginners

Longtail SEO might sound like a fancy term, but it's actually quite straightforward and incredibly useful for anyone looking to boost their online presence. If you've ever wondered how certain websites seem to attract just the right audience, longtail keywords are often part of the secret sauce. These keywords aren't just random; they're specific phrases that people type into search engines when they have something particular in mind. So, if you're curious about how to make your content more visible and attract the right crowd, you're in the right place.

How to Select the Right SEO Company for Your Business

Choosing the right SEO company for your business might seem like finding a needle in a haystack. With so many options out there, each promising the moon and more, how do you decide which one is truly the right fit for your needs? Whether you're a small startup or an established brand, the decision can have a lasting impact on your online presence and growth.

What Is Link Baiting in SEO: A Comprehensive Overview

Link baiting. Sounds a bit like fishing, doesn't it? Well, in a way, it is. In the wild waters of SEO, link baiting is a technique used to cast a line and reel in links from other websites. It's all about creating compelling content that naturally attracts backlinks, boosting your site's credibility and search engine rankings. But like any good fishing story, there's more beneath the surface.

Demystifying Twitch SEO Ranking: A Guide for Streamers

In the bustling world of live streaming, Twitch ranks as a favorite platform for gamers, musicians, and creators of all kinds. But with millions of streamers vying for attention, how do you stand out? That's where understanding how Twitch's SEO ranking works becomes crucial. Knowing the ropes can help get your content in front of the right audience.

Why Content Writing Matters for SEO in 2025 in 2025

Content writing and SEO have been the dynamic duo of digital marketing for years. As we approach 2025, the relationship between these two elements has evolved significantly. Search engines are getting smarter, and user expectations are growing. So, why does content writing still matter so much for SEO? Well, it's all about connection, relevance, and driving meaningful engagement.

What Is an SEO SERP Report: A Beginner's Guide

Ever found yourself mystified by the jumble of data that comes with SEO reports? You're not alone. For many, the world of SEO can feel like a labyrinth of metrics and analytics. But fear not, because today we're breaking down a key component of SEO reporting that can help make sense of it all: the SEO SERP report.

How to Improve Communication with Your SEO Company

Communication is the foundation of a successful relationship, whether it’s personal or professional. When it comes to working with an SEO company, clear and effective communication can be the difference between achieving your business goals or being left with unmet expectations. You want to be on the same page with your SEO team to ensure your strategies align and your objectives are met.

How to Select the Right SEO Consultant for Your Business

Choosing the right SEO consultant can feel like finding a needle in a haystack. With so many voices claiming expertise, how do you know who to trust with your business’s online presence? The right consultant can be a game-changer, improving your website's visibility and driving the traffic you need to grow. But the wrong one? Well, they might just leave you spinning your wheels.

How to Assess Your Website for SEO: A Step-by-Step Guide

SEO can feel a bit like trying to hit a moving target. With search engines constantly updating their algorithms, it's easy to wonder if you're doing enough—or even the right things—to optimize your website. Whether you're running a personal blog or an ecommerce site, understanding how to assess your website's SEO is crucial for increasing your visibility and reaching the right audience.

What Is an SEO Audit: Discover SEMrush for Effective Analysis

Search engine optimization, or SEO for short, might sound a bit like a mysterious art form. And in some ways, it is! But don’t worry—if you’ve ever found yourself wondering what an SEO audit is or how SEMrush can be a game-changer in your SEO toolkit, you’re in the right place. We’re here to unravel the mystery, step by step, and make it all feel a lot less like magic.

How Accurate Is SEO Search Volume: What You Need to Know

Search volume is a term that gets tossed around quite a bit in SEO discussions. It's that magical number that tells you how many times a keyword is searched on a search engine within a specific timeframe. Sounds simple, right? But, how accurate is this number really? If you've ever scratched your head over this question, you're not alone.

How to Buy SEO Tools: A Complete Guide for Ecommerce Owners XDELETE

Choosing the right SEO tools for your ecommerce business isn't just a matter of picking the first option that pops up on Google. With so many tools promising to transform your business and deliver unparalleled results, it can be a little overwhelming. But don't worry; I'm here to help you navigate this decision-making process.