spencer lanoue

Spencer Lanoue

Content writer

Latest articles

Best Websites for SEO: Top Platforms Compared in 2025

SEO is a vital part of any online strategy, and as we look ahead to 2025, it’s clear that having the right tools at your disposal is more important than ever. Whether you're a seasoned SEO professional or just starting out, knowing which platforms can give you that competitive edge is crucial to driving traffic and conversions. But with so many options available, how do you choose the right one?

Read more

How Many Heading Tags to Use for SEO in 2025

SEO has come a long way over the years, and one of the key elements that remain consistently important is the use of heading tags. But how many heading tags should you use for SEO in 2025? This question might seem simple, but it involves a bit of a balancing act that can have a big impact on your search rankings.

Read more

Why Transparency Matters in SEO: Building Trust and Results

Transparency might not be the first word that springs to mind when you think about SEO, but it’s a game-changer. Why? Because trust is the bedrock of any successful business relationship, and SEO is no exception. When businesses are clear about their SEO practices, they build trust with their clients, customers, and even search engines.

Read more

What Is A/B Testing in SEO: A Simple Explanation for Marketers

Ever wondered why some websites just seem to pop up on Google while others languish on page two or three? A big part of the answer lies in SEO, and one of its secret weapons is A/B testing. If you're a marketer, getting the hang of A/B testing can transform not just your rankings but your whole approach to content.

Read more

Unique SEO Techniques for Manufacturing Companies: A Complete Guide

If you're running a manufacturing company and trying to stand out online, you've probably realized that traditional SEO methods might not always cut it. Manufacturing businesses face unique challenges when it comes to SEO, but don't worry—there are plenty of creative ways to improve your online presence without losing your mind in the process.

Read more

How Co-SEO Works: A Guide for Collaborative Success

Collaborative SEO, or Co-SEO, is rapidly gaining traction as an effective approach to optimizing website visibility. It's no longer just about individual efforts but about leveraging the collective expertise of a team to achieve higher search rankings and better engagement. If you're curious about how teams can work together to boost their SEO game, you're in the right place.

Read more

How to Set Up Google SEO: A Beginner's Guide to Boosting Visibility

Starting your journey with Google SEO can feel like preparing for an exciting adventure—but one that comes with its fair share of challenges. From understanding the significance of keywords to grasping how Google’s algorithms work, it’s a field that requires both patience and practice. If you’re looking to get your website more visible on Google’s search results, then you’ve come to the right place.

Read more

What Is Panda in SEO: Understanding Google's Algorithm Update

Ever heard the buzz about Google's Panda update? If you're in the SEO game, this is one algorithm update you can't ignore. Panda made waves by shifting how Google evaluates and ranks websites, emphasizing quality over quantity. But what does that really mean for your website and content strategy?

Read more

How to Create an SEO Portfolio That Stands Out

Creating an SEO portfolio that stands out can seem like a monumental task, especially when you're trying to showcase your skills effectively. But the good news? It's entirely achievable with a bit of strategic planning and creativity. Whether you're an SEO newbie or a seasoned pro, crafting a portfolio that truly reflects your talents and achievements is all about knowing what to include and how to present it.

Read more

What Is On-Page SEO in Digital Marketing: A Simple Explanation

Welcome to the fascinating world of on-page SEO! If you're scratching your head wondering what on-page SEO even means, you're not alone. It's one of those buzzwords that gets tossed around a lot but isn't always fully understood. Simply put, on-page SEO is all about optimizing the content and structure of your website to make it more appealing to search engines—and, of course, to your readers.

Read more

What Is SEM and SEO Marketing: A Simple Breakdown for Beginners

Welcome to the world of digital marketing, where SEM and SEO are the buzzwords that can seem a bit overwhelming at first. But don’t worry, you’re not alone! Many beginners find these concepts a bit tricky, and that's exactly why we’re here—to break them down in a way that’s easy to grasp.

Read more

How Often Google Updates SEO: Understanding Algorithm Changes

Google's algorithm updates are a bit like the weather—you know they're coming, but predicting them can be tricky. If you've ever found yourself waking up to a sudden drop in web traffic without any idea why, you've probably experienced the effects of one of Google's many updates. But how often does Google tweak its algorithm, and what do these changes mean for your SEO strategy? Let's take a closer look at the frequency and nature of these updates.

Read more

How to Use SEO for Maximum Impact in Your Ecommerce Store

When you think about your ecommerce store, you might picture a bustling marketplace full of eager customers. But what if your store resembles a hidden gem, tucked away in a corner of the internet that no one can find? That's where SEO comes into play, helping you bring your store into the spotlight and attract those eager shoppers. In this blog post, we're going to talk about how you can use SEO to make your ecommerce store shine brightly for all to see.

Read more

How to Check SEO of an Article: A Simple Guide for Beginners

Understanding how well an article performs in search engines is a big deal for anyone looking to attract more readers and potential customers. But if you’re new to SEO, it can seem a bit overwhelming. Where do you start, and how do you know if your article is even optimized for search engines? You're not alone in this challenge, and once you get the hang of it, checking your article's SEO can become a straightforward process.

Read more

The Role of SEO and Content: Boosting Your Online Visibility

Search engines are the first stop for most people when they're looking for information, products, or services. If your website isn't showing up on the first page of search results, you're missing out on a lot of potential traffic. This is where SEO and content come into play, working hand in hand to improve your site's visibility and bring in more visitors.

Read more

How to Check Competitors' SEO: A Step-by-Step Guide

Keeping up with your competitors in the SEO game can feel a bit like playing chess. You're always thinking a few moves ahead, trying to anticipate their strategies while refining your own. But how do you actually peek into the world of your competitors' SEO tactics? Well, that's what we're going to talk about today.

Read more

How to Leverage Case Studies for SEO in 2025

Case studies are often thought of as dry, static documents tucked away on company websites. But, in 2025, they're proving to be powerful tools for SEO. Want your website to rank higher and attract more meaningful traffic? You might want to give case studies another look.

Read more

What Is SEO Copy: Understanding Its Role in Digital Marketing

SEO copywriting might sound like a daunting term, but it's actually a key player in the game of digital marketing. If you're scratching your head wondering how words can influence search engine rankings and attract readers, you've come to the right place. Let's unpack the concept of SEO copy, its significance, and how you can use it to your advantage.

Read more

What Is the SEO Organization: Understanding Its Role and Impact

Understanding the role of an SEO organization can feel a bit like trying to unravel a mystery novel, complete with twists, turns, and a few surprises. These organizations are the behind-the-scenes heroes that help websites improve their search engine rankings. But what exactly do they do, and why does it matter?

Read more

How to Run an Effective SEO Campaign: A Step-by-Step Guide

Have you ever wondered how some websites always seem to have the top spot on Google? It’s not magic—it’s the power of SEO. Running a successful SEO campaign can seem complex, but with the right steps, you can make it work for you. Whether you're a small business owner or a digital marketing novice, understanding how to orchestrate a top-notch SEO campaign is a skill worth mastering.

Read more

What Does SEO Mean in Music: A Guide for Musicians

Search Engine Optimization, or SEO, isn't just for bloggers and online businesses—musicians can benefit from it too. If you're a musician, you might wonder what SEO has to do with your art. Well, in today's digital music scene, having an online presence is crucial. SEO is your ticket to making sure people can find your music online, whether they're searching for your latest album, upcoming gigs, or music videos.

Read more

What Is an Elevator Pitch for SEO: Quick Guide for Beginners

Ever felt tongue-tied trying to explain what you do? An elevator pitch can be your lifesaver. It’s a brief, persuasive speech that sparks interest in what you or your business does. But what does this have to do with SEO, you ask? A lot more than you might think! Just like a personal elevator pitch, an SEO elevator pitch is essential for capturing attention online.

Read more

How to Add SEO to Google Sites: A Beginner's Guide

Creating a Google Site is a bit like setting up your own digital storefront. It's simple, user-friendly, and free! But just like a physical store needs to be in a good location to attract customers, your site needs to be visible online to draw visitors. That's where SEO comes in. If you're new to this, don't worry—you're not alone, and I'm here to help guide you through the basics of adding SEO to your Google Site.

Read more

Top 3 SEO Companies to Elevate Your Business in 2025

When it comes to growing your business, SEO is like the secret sauce that can help you stand out online. But, let's be honest, with so many SEO companies out there, finding the right one for 2025 can feel like finding a needle in a haystack. Don't worry, though. We're here to help you navigate through the options.

Read more

What Is a Technical SEO Specification: Your Guide to Success

Welcome to the world of technical SEO specifications! If you've ever wondered how to make your website more search engine-friendly, you're in the right place. By the end of this article, you'll have a solid grasp of what technical SEO specifications are and why they matter for your website's success.

Read more